Project Details
Client:
Joy Thru Fitness
Duathlon/Triathlon Coach, Personal Trainer
Summary:
Our discovery session was one that moved me. Heather's life-changing story and the eagerness of her changing other people's lives made me pay it forward to her by doing this project pro-bono. It was quite a challenge to shift all her previous website content to be cohesive and straightforward to convey her message to her future clients. We redesigned the logo as well, considering the previous one was trying to do too much and was outdated. Now it is simple, to the point and memorable.
Outcome:
Logo development and mobile-ready website redesign.
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